Rapala Fishing Gear & Accessories

Designed by Bassmaster Classic winner Ott Defoe, the Rapala Ott's Garage Rocco Squarebill Crankbait has the tricks to tip the scales in your bass-catching favor. The long-casting Rocco crank has a durable square circuit-board lip and dives to 5' with a medium rolling action. Premium balsa wood construction creates a buoyant round body. Each comes rigged with VMC black nickel 1X-strong hybrid treble hooks.

Rapala OG Rocco 5 Crankbait Classic Craw

New Ice Fishing Accessories from Rapala®, ICE FORCE

Rapala Original Floating Lure F11 - F13

The lure that started it all is still the number one go-to lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded minnow action continues to be irresistible to fish everywhere. Premium black nickel VMC hooks. Hand tuned and tank-tested to ensure that world renowned action straight from the box.

Rapala Original Floating - Perch

Low price on Rapala Rattlin' Rapala, Lip-less Crankbait

Rapala XRMAGXT160HDBSRD X-Rap Magnum Xtreme 6-1/4 inch HD Blue Sardine

Official Rapala® USA Site Lures, Fillet Knives & Fishing Tools

Custom Rod and Reel, premier fishing outfitter in South Florida, offers world-class performance fishing gear at competitive rates. Check us out or

RAPALA Rapala X-Rap SXR-10

Rapala CD14 Sinking Magnum - 5&1/2 Bonito, RAPALA, HARD LURE

Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and in tune

Rapala Fishing Lure RNR05S Rattlin' Rapala Fishing Lure Lipless Crank 2 3/8 oz

Prop 65 Warning CARapala F07 Original Floating Plug. The lure that started it all is still the number one go-to lure. Whether twitched on top as

Rapala F07 Original Floating Plug

With a slight exaggeration of the unique Rapala baitfish in distress swimming action, the Jointed gets the undivided attention of otherwise disinterested gamefish. This articulated, or broken-back bait can be fished top-to-bottom. Swimming action at the slowest of speeds makes this bait the perfect choice after a cold front when fish are traditionally finicky and in a negative feeding mood. Balsa wood construction with VMC black nickel hooks.

Rapala Jointed - Blue

T3 Pro - Rapala - CountDown – FishMore Company

Rapala SmartHub Rod Holder

Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and in tune with nature. This secret of sound combined with the legendary Rapala wobble is what make this lure so effective. Long-casting, lipless design makes this lure viable anywhere you can fish. Rip it fast or run it slow, either way it sounds like the dinner bell to fish. Features premium VMC black nickel hooks.

Rattlin Rapala - Firetiger