Savage Gear® Soft Lures - Pure Fishing

This stunning and unique lure is a supernatural sand eel imitation. The sand eel is a favorite snack of many predator fish. These soft-bodied swimbait lures have a strike-enticing swimming action that is second to none. This bait is perfect for vertical jigging, casting or trolling. The swimming action is so lifelike, you have to see it to believe it. Top-quality Japanese carbon steel saltwater grade hooks can withstand brutal attacks and land big predators.

Savage Gear Sandeel - Mackerel - 7in

Defying Gravity

Savage Gear® Shop All - Pure Fishing

Savage Gear 3D Real Trout 7 Sinking Swimbait, 2 2/3 oz, Dirty Silver

Savage Gear® Hard Bait - Pure Fishing

A favorite of anglers that need to entice a fish to react, the 4Play Pro delivers an irresistible S-curve swimming action which excels at stop and go

Savage Gear 4Play Pro

Silent blade baits have been deadly on fish for many years, but lack any realism to actual baitfish. The TPE Soft Vibe crosses that barrier with

Savage Gear TPE Soft Vibe

Fishing tackle from the world's most trusted fishing gear brands

NEW Savage Gear Manic Shrimp V2 Delivers Lifelike Movement

The Savage Gear 3D Sucker swimbait matches in impressive 3D detail one of the preferred forages of sizeable predatory game fish, especially musky. The improved Savage Gear Sucker is the most realistic sucker paddle swimbait ever created, offering heightened realism by featuring anatomically correct features and photoprint details.

Savage Gear 3D Sucker - Cisco Flash

Savage Gear Sandeel Fishing Bait, 1 1/2 oz, Sandeel

Savage Gear® Hard Bait - Pure Fishing

Savage Gear Squish Erratic Fall Deep Drop Jig Blue Pink / 130 Gram - 8/0